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Marketing for the Small Farm

Course Code: AGMG-1071

Course Description

This course will introduce concepts that will help you develop a marketing plan for your dream or actual farming enterprise. Marketing, as it applies to agricultural products - specialty crops, commodities, meat, dairy and value added - will be taught through case studies, guest speakers, peer discussion, recommended readings and field trips. In addition to creating a marketing plan, students will learn about evolving regulatory issues as well as requirements in labeling and in organic, and other, certifications.

For questions regarding this course, please contact Evelyn Rosas.

Meet The Instructor

Ellen H. Beaman

Ellen began her agricultural career on an organic vegetable farm in Buda, TX in 2001, which inspired her to pursue an education in ag. She received her BS in Agronomy from Texas Tech University and has continued to manage and consult organic farms in Central Texas. When she'sŤ not farming, Ellen enjoys two-stepping, reading Tolkien, and harassing her cat, Felix.

Course Information

Jan 29th - Mar 7th (6 Weeks)
MW @ 5:00 - 9:00 (48.00 HRS)
4 Students (6 Seats Available)
Elgin Campus Elgin Campus
1501 West US Hwy 290
Elgin, TX 78621   ( map it )
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Course Registration

$397.00 Course Cost Course Cost Breakdown:
Base Cost of $396.00 + $1.00 Fees
*may require a one-time $1 or $3 insurance fee

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The Austin Community College Continuing Education Division develops and delivers innovative and accessible programs to meet the vocational, avocational and professional development needs of individuals and businesses in the Central Texas region.

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