Introduction to International Business and Trade
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| Program Page IBUS 1005 - Introduction to International Business and Trade | |
|---|---|
| Learn the techniques for entering the international marketplace. Emphasis on the impact and dynamics of sociocultural, demographic, economic, technological, and political-legal factors in the foreign trade environment. Topics include patterns of world trade, internationalization of the firm, and operating procedures of the multinational enterprise. Required textbook is available at RGC bookstore (512) 474-2607. Integrated with credit IBUS-1305. | |